Andy Swan is right on the money with this one:
“You know the type….the guy at the dinner party that claims he had the idea for Rosetta Stone 12 years ago. The sad part is, he probably did. And about 700 other people as well.
Many will sit around, pontificating forever about the best strategy for whatever it is they are planning on doing. The time spent “coming up with a plan” is fairly fun, low-risk, and a reasonably well-accepted social excuse for actually DOING nothing….or so it seems.
But the truth is, strategy is almost never the deciding factor in any type of success. Why? Because time happens. Things change. Enemies react. Assumptions fail.
Reaction and execution are the ingredients of winners. In addition, you will do your best thinking, and have your greatest idea, while you are doing. Leave sitting around thinking to the professors with tenure. You’ve got things to DO.
Give yourself ONE sentence of strategy that you will execute with excellence, and spend the rest of your time doing what it takes to achieve it.”
